Diversified conglomerate Waaree Group launched a portal waareemall.in with an aim to provide an online platform for selling its solar products.
Through this platform, Waaree will be able to offer a large range of its solar products like solar mobile charger, solar bag, solar battery charger, solar camping light and other portable products, the company said in a statement.
"This online venture will help us in extending our business and facilitate our customers with convenient access to our products," chairman and managing director Hitesh Doshi said.
The portal will help the company enrich its customer database as the e-commerce venture follows a B2C model, he said.
Waaree Group is a multi-diverse technology group having forte in various verticals such as solar energy, industrial valves and level gauges and petroleum equipment.
"In future, the platform will also sell our industrial retail products like valves and level gauges," Doshi said.
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